+65,000
units leased over 35 years
+6,500
active listings
+4,000
units Restabilized
We're a team of creative multifamily real estate professionals that share a passion for innovation within our industry. We combine a high-touch customer service experience with real-time market intelligence and cutting edge technology to deliver unparalleled results to our clients.
Our highly skilled team of expert ARE involved. From marketing consulting, we provide a multifaceted solution.
marketing
Our in-house marketing and leasing teams work together using real-time market intelligence to create tailor made marketing strategies for each assignment.
Services available:
Branding
Website design and Development
SEO
Digital Marketing / Retargeting
Social Media Management
Videography / Photography
leasing
We pride ourselves on our commitment to prompt response times and our agent ambassador program designed to accelerate leasing efforts and maximize velocity and pro-forma goals.
Services available:
Multifamily Lease-Up
Leasing Restabilization
Boutique Leasing
Condo Deconversion
consulting
From floor plan design and unit mix planning to amenity and resident services programming, our team provides data-driven feedback designed to help our clients realize a project's full potential.
Services available:
Market and Comparative Analysis Reporting
Floorplan design
Unit Mix Allocation
Amenity / Resident Services Programming
Model Apartment Design
Traditional lease-up models rely on a combination of salaried leasing staff provided by the management company and third-party apartment brokers.
Inconvenience schedules
36% of all qualified leasing inquiries come in between the hours of 6:00 pm-10:00 pm and 7:00 am-9:00 am (outside standard management company operating hours)
High average response time
The average response time for an on-site management company´s leasing agent is 14.5 hours if the inquiry comes in after hours and 6.3 hours if during regular business hours.
Extra steps
80% of all rental applications are submitted between 6:00 pm-10:00 pm, and 7:00 am-9:00 am. Applicants often have questions after hours and need a final "push" before submitting.
Low conversion RATE
The traditional management leasing model sees an average of 3.5% of overall prospect inquiries convert to leases.
Traditional lease-up models rely on a combination of salaried leasing staff provided by the management company and third-party apartment brokers.
RentLife provides a unique alternative to the industry norm. By dividing management and leasing /marketing responsibilities into two separate and distinct divisions, our owners can achieve higher rents, lower their advertising and marketing costs, and rent apartments faster than anyone else.
Our elite team of lease-up experts is truly the best in class. We take in more applications than our competitors, at higher rents and with drastically reduced third-party broker involvement. Unlike the typical salaried model employed by traditional management engagements, RentLife is compensated entirely on a performance-based commission schedule.
45
30
15
0
Industry Average
RentLife
our closing ratio is
1.7x Higher
than industry standards
1000 SOUTH CLARK EXAMPLE
At 1000 South Clark, RentLife has reduced third-party broker involvement to a record-setting low of 24% of overall leases. In contrast, competitors report that third-party brokers procure 70% of overall leases. Additionally, third-party broker commissions have been reduced to 75%, while competitors pay 100%.
24%
Less involvement of
third party brokers
Our expert leasing team provides ongoing strategy to maximize unit pricing, minimize rental concessions and improve overall NOI while implementing marketing strategies to bring more qualified traffic and lease apartments faster than the competition.
RENTLIFE LEASED APARTMENTS
38% faster
AT RATES
9% higher
THAN PROJECTED PROFORMA
Approximately 33% of all comp buildings were offering one month free or more throughout the 2019 leasing season. Comparatively, Alta at K Station and Coast at Lakeshore East offered no concessions.
Alta at K Station and Coast at Lakeshore East generated a significant amount of additional revenue based on the occupancy rate 5% greater than the Chicago market average.
alta at
k station
building
coast at
lakeshore east
building
alta at
k station
building
coast at
lakeshore east
building
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